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Archive for the ‘Marketing’ Category

Vonage: Not Quite Dead Yet

Posted in Appeal, IP, Innovation, Intellectual Property, Marketing, Verizon, Vonage on April 24, 2007 | 2 Comments »

About a month ago – after a Federal court issued an injunction which prevented Vonage from signing up new customers during their appeals process – there were those in the media who were predicting the impending death of Vonage.  Well now after an Appeals court granted Vonage’s grant for an extended stay, it appears that [...]

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Perfecting product launches

Posted in Business Plans, Corporate Culture, Harvard Business Review, Innovation, Marketing, Product Development, Product Launch, Product Management, Steelchase, Strategy on April 3, 2007 | 1 Comment »

 
The April 2007 edition of the Harvard Business Review contained the article “Preparing for the perfect product launch” by James P. Hackett, President and CEO of Steelcase.  Hackett does a wonderful job of explaining the troubles that many organizations face when developing and launching new products and services – failing to adequately think out and [...]

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Tater Mitts!!!

Posted in Marketing, Rant, useless crap on March 28, 2007 | 8 Comments »

 
 
I was sitting here working on my blog, watching the Military channel when a commercial came on – forgot to hit fast forward on the Tivo – for Tater Mitts.  Seeing this commercial made me realize that the end is indeed near.  Anyone who pays $19.95 plus shipping and handling should be caned.
Better yet, just [...]

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Wall Street Scandal

Posted in Axiom Capital Management, BusinessWeek, Financial Services, Marketing, Matthew Goldstein, Michael Guttenberg, Sales, Scandal, UBS, Wall Street on March 22, 2007 | Leave a Comment »

I was reading the Matthew Goldstein article on UBS in the March 26th issue of BusinessWeek, and I found myself fixated on one small aspect of the story.  The story briefly outlines portions of Michael Guttenberg’s work history.  I found myself wondering how he went from being a “sales assistant” with Axiom Capital Management to [...]

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